Before starting into the process of how to create a Facebook business manager account, let’s understand what is the purpose of it and why this is needed. Every day millions of users are active on the Facebook platform and spend most of their time in knowing what’s happening around them. Because of this reason, most marketers rely on the Facebook platform and make huge revenue from advertising by serving the right ads based on their needs.

Business Manager is a tool, where one can organize all the assets of their Facebook business in a safe manner without showing anything from their Personal Facebook account. It gives a clear idea of the Ads performance, to track all types of metrics in a detailed manner with clear reports. Anybody can access based on one’s request without providing complete ownership.

In order to create a new Facebook business manager account, first, you need to have a personal Facebook account to confirm the identity and a Facebook page for your business. If you don’t have, create one.

Now, let’s look into the step by step process to set up a Facebook business manager account.

Step 1:

So, the first step is to sign up for the business manager. Click on create an account and ensure that you login with your personal Facebook account

Step 2:

Fill all the details and click on Next as shown in the image below. Then you need to add all the business details that are displaying and then click on the Submit button.

Step 3:

You will be asked to confirm your email address. Check your email and confirm to get full admin access.

So we successfully created a Facebook Business Manager account. Now, let us see the next process

Your business manager account is created and you will be redirected to the business settings as in the below image. If not click on the menu next to the Facebook icon and select the business settings page.

Go to Account and then click on pages as shown in the image below.

If you have a page already then click on add, if you don’t have any yet then click on the Create a New Page and set up a new one with your business name. If you need to access other pages then click on Request Access to a page and enter the URL of the page. Once the page owner confirms your request you will get a notification.

In the same way, if you want to run ads, you need to create or add an ad account. Or if you want to run ads for other accounts get access to that particular ad account.

If you want to give access to the particular members to manage your ad account, Go to Business settings → Users → People → Add

Enter their email address and assign the role based on the work they handle and click on Next.

Select the permissions that you want to assign to the person and then finally click on invite.

Now you are all set to manage and run the ads for your business in just a few steps.

Manjunath Chowdary

Digital Marketing Consultant