Why does everyone choose to learn from KandraDigital?
- Interactive & real-time learning experience
- Assured hands-on project exposure
- Real clients, actual budgets, and real strategies in an agency environment
- Work culture exposure, free internship, exp certificate & placement support
Key Features
Expert-Led Training Learn from industry experts with years of experience in programmatic advertising, gaining valuable insights and practical knowledge.
Hands-On Experience Dive into real-world scenarios and gain practical experience through hands-on exercises and projects.
Customized Curriculum Our comprehensive curriculum covers all aspects of programmatic advertising, ensuring you develop a strong foundation and specialized skills.
Interactive Learning Engage in interactive sessions, discussions, and workshops, fostering a collaborative learning environment.
Career Placement Assistance Benefit from our extensive network of industry connections and receive personalized assistance with job placement and career advancement.
Flexible Learning Options Choose from flexible learning formats, including in-person classes, online sessions, and blended learning approaches.
Programmatic Advertising Training Domain Stats
860,000
Job Openings32%
Industry Growth Rate7 LPA
Average Salary20000+
Companies HiringLoading schedules...
Prerequisites
- Basic understanding of digital advertising concepts
- Familiarity with online marketing principles
- Knowledge of advertising platforms and technologies
- Proficiency in data analysis and interpretation
- Strong communication and analytical skills
Who All Can Attend
Professionals from various backgrounds can benefit from our Programmatic Advertising Training, including:- Marketing Managers
- Advertising Executives
- Digital Marketing Specialists
- Media Planners
- Brand Managers
- Advertising Agency
- Business Owners
- Marketing Consultants
- Digital Media Analysts
- Sales and Business Development Managers
- Content Creators
Programmatic Advertising Training Curriculum for Students
- Understanding Programmatic Advertising
- Evolution and Growth of Programmatic Advertising
- Key Concepts and Terminologies
- Ad Tech Ecosystem Overview
- Ad Servers, SSPs, DSPs, and Ad Exchanges
- Data Management Platforms (DMPs) and Customer Data Platforms (CDPs)
- Auction Types: Open, Private, and Programmatic Guaranteed
- Real-Time Bidding (RTB) Process
- Deal Types: Preferred Deals and Programmatic Direct
- Behavioral, Contextual, and Demographic Targeting
- Audience Data and Segmentation Strategies
- Retargeting and Dynamic Creative Optimization (DCO)
- Display, Video, Native, and Audio Ad Formats
- Creative Best Practices for Programmatic Advertising
- A/B Testing and Creative Optimization Strategies
- Types of Ad Fraud and Detection Methods
- Brand Safety Concerns and Solutions
- Fraud Prevention and Ad Verification Tools
- Campaign Planning and Strategy Development
- Budget Allocation and Bid Strategies
- Campaign Optimization and Performance Tracking
- Data Sources and Integration
- Analytics Platforms and Metrics
- Data-Driven Decision Making and Reporting
- GDPR, CCPA, and other Privacy Regulations
- Ad Transparency and Consent Management
- Compliance Best Practices
- Emerging Technologies (AI, Machine Learning, Blockchain)
- Cross-Device Targeting and Omni-channel Strategies
- Personalization and Customer Experience Enhancement
Skills Focused
- Ad Tech Fundamentals
- Audience Targeting Techniques
- Campaign Optimization Strategies
- Fraud Detection Methods
- Data-driven Decision Making
- Compliance Regulations Understanding
Still You Need Our Support ?
Don't be hesitant! We are here to help you with all the details needed and make wise decisions about your learning and goals.Tools
Career Path
Entry-level Positions
Junior Analyst
Campaign Manager
Strategy Specialist
Senior Consultant
Account Director
Digital Marketing Manager
Programmatic Expert
Industry Leader
Certification Process
Enrollment in either Programmatic Advertising Online Training or Programmatic Advertising Offline Training.
Completion of comprehensive course modules covering programmatic advertising fundamentals, strategies, and tools.
Participation in interactive sessions and practical exercises to reinforce learning.
Mastery evaluation through assessments and quizzes to gauge understanding and proficiency.
Preparation for the Programmatic Advertising Certification Exam, with resources and mock tests provided.
Certification Examination to validate skills and knowledge in programmatic advertising.
Certification issuance upon successful completion of the Programmatic Advertising Certification Course, acknowledging expertise.
Why KandraDigital Is First Choice For Corporate Training?
KandraDigital - we possess rich experience in mentoring teams at the enterprise level and building strategies as per the business needs, and at the phase the execution is to happen.
- You will be provided access to all the proven strategies, mentors' time daily, and guidance on the execution.
- You will get access to the most effective and unique templates and the working process.
- Free access to Reports, Master sheets, and competitor analysis strategies
- We hand-hold executions at the desk
- In-depth training on modules
- Access to case studies and proven strategies
- Syllabus/Topics Customization
- Lifetime Access To The Content
- Post Training support
- Free Access To KandraDigital tools
- Free access to work templates
- Opt services at 30% discounted prices
- Hire Employees from our talent pool at Zero Cost
Clients Worked For
Learning Options
I want to complete the course in 2-3 months and apply for jobs.
You can opt for this course If you are excited to complete and grab opportunities quickly
Eligibility/Prerequisites
Communication/interpretation skills
Suitable for professionals with the working experience in roles such as Marketing, Sales,
reputation management, Business Development, etc
Ideal for professionals with experience in other domains and who are eager to make a career shift quickly
I would like to get practical exposure and an internship.
Yes, after the training, you will undergo an internship and obtain a certificate or an experience certificate.
Most suitable for college passed-out graduates planning to build a solid & secure career in digital marketing with
100% placement assurance.
Requirements/Eligibility
Learn the best ways of implementing digital marketing for my business.
Post-training, you will be supported in successfully building a digital portfolio for your business and executing marketing campaigns with the agency's expertise in formulating techniques.
Supporting templates and materials
Placements Section
Companies Hiring
Digital Marketing Salaries
- The below-mentioned salaries are as per the industry standards and we have come across the same slabs in the companies we have/are worked or were associated with.
- There are many companies that don’t even understand the power of digital marketing and they always end up hiring low-profile people who just would have taken certificates from the training institutes with very minimal hands-on experience.
| Experience In Years | Salary min/month rs | Salary max/month rs | Annual salary rs | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 0-1 | Rs.15000 | Rs.40000 | Rs. 1.8lac- 4.8 lac | ||||||
| 1-2 | Rs.35000 | Rs.50000 | Rs. 4.2lac- 6lac | ||||||
| 2-3 | Rs.50000 | Rs.70000 | Rs. 6lac- 8.6lac | ||||||
| 3-4 | Rs.70000 | Rs.100000 | Rs. 8.6lac- 12lac | ||||||
| 4-5 | Rs.100000 | Rs.150000 | Rs. 12lac- 18lac | ||||||
| 5-10 | Rs.150000 | Rs.300000 | Rs. 18lac- 36lac |
Kandradigital vs Other Institutes
We know it takes decades to master something great if someone has to invest just one hour a day and the rest of the day do something else, hence we do a rigorous training program where the individual will be taught and built from multiple perspectives not just Digital Marketing in just 6 months of time.
We believe the mind and soul have to constantly work every day if they are aiming to master the domain and lead the mediocre world, we aim at building the leader, not the slaves!
| Key Considerations | Other Institutes | Kandra Digital |
|---|---|---|
| Placement | Just Assistance | Placement is assured |
| Learning | No Exposure to real-time projects, they create dummy profiles/accounts and call it practical. | On Real projects full time. No Dummy projects and accounts |
| Ads Budget | Ask you to spend on your own. Or give an ad credit of Rs 500 . | Work on several lakhs budget. Realtime actual campaigns of real projects throughout your learning period. |
| Teachers | are Just trainers who possess theoretical knowledge and limited work knowledge. Or just give the theory. | Working Experts who have several years of experience are always along with you guiding and leading you in everything you do. |
| Training Mode | Treated as kids, and thought on the projector or board. Many others ask you to work on Dummy profiles for an hour while you are at their institute. | At the desk, real work culture exposure Building the real working professional. We make you think day and night of the skills you work on, we make you fall in love with Digital Marketing Skills. |
| Duration | Just an Hour a Day from one month to 3 months usually and in case of some institutes its 6 months, just an hour a day. |
|
| For Whom/Suitability |
|
|
| Job Guarantee | Just is assisted by many institutes in resume building or letting you know about openings. A few assure you after the training and later blame you for not being able to clear the interview, a lot of conditions come in later. | You are placed and trained. You need not worry at all about your job throughout your career. |
| Expertise Level |
| Proud and confident Digital Market by the time you finish the program. |
| Professionalism | Student and yet to turn into a professional after starting in a role with the organization once you get placed. | You are a professional from day one |
| Opportunity | You are just an under skilled trainee from the institute, you might be considered only if you are exceptionally good to grab their attention and clear the interview | You are the first preference for companies as you have real-time work experience and you are considered an employee to hire. |
| What do you get by end of the program? | Free certificates from the respective platforms like Google, Facebook, Hubspot, etc. Without knowledge, just certificates are of no value and the world knows it. You don’t need to pay any institute to get these, you can get them on your own by signing up on your respective platforms and taking tests there. | Salary slips, Experience Certificate, and relieving letter. |
| Curriculum | Age is an old and outdated set of practices thought regardless of the real-time need of the market. | Literally, everything that's released in the market and necessary including the algorithm updates, the new norms, new platforms, the new changes, etc |
| Tools | are Just a temporary subscription to tools and data. Mostly free tools and subscriptions | You use all the tools an agency uses to execute digital marketing to its full potential. Tools will be accessible 24/7/complete training duration. |
Benefits
- Improved targeting
- Increased efficiency
- Enhanced ROI
- Data-driven decisions
- Real-time optimization
- Scalable campaigns
- Better insights
- Customizable messaging
- Higher engagement
- Cost-effective
On-Job Training
Student's Testimonials
Get to know about the placements and feedback from the learners!
Completing the Programmatic Advertising Training at Programmatic Advertising Coaching Centre was a transformative experience for me! The course covered a wide range of topics, including ad targeting, campaign optimization, and bid management. The certification offered by Programmatic Advertising Coaching Centre was particularly valuable for validating my skills in programmatic advertising. I highly recommend this course to anyone looking to excel in digital advertising and programmatic buying.
The Programmatic Advertising Offline Training provided by Programmatic Advertising Course was top-notch! The instructors were knowledgeable and experienced, delivering high-quality content that was both informative and practical. The offline training sessions offered by Programmatic Advertising Offline Training were particularly beneficial, allowing for hands-on practice and real-time feedback from instructors. I highly recommend this course to advertising managers looking to enhance their skills in programmatic advertising.
Programmatic Advertising Online Training provided by Programmatic Advertising Training was incredibly informative! The course materials were well-organized, with practical examples and case studies that enhanced my learning experience. The online training format provided by Programmatic Advertising Online Training was flexible, allowing me to balance my professional and personal commitments. I highly recommend this course to marketing analysts looking to enhance their skills in programmatic advertising.
FAQs
Programmatic advertising is an automated method of buying and selling digital advertising space in real-time, using algorithms and data to target specific audiences and optimize ad placements.
Marketing professionals, media planners, advertising executives, business owners, and anyone interested in learning about the latest techniques and technologies in digital advertising.
Learning programmatic advertising equips you with the skills to effectively reach target audiences, optimize ad campaigns, detect and prevent ad fraud, and stay compliant with regulations, ultimately driving better results for your advertising efforts.
While prior experience in advertising or marketing is helpful, it's not mandatory. The training is designed to accommodate beginners as well as professionals looking to enhance their skills in programmatic advertising.
The training may be delivered through live online sessions with instructors, offline workshops, self-paced modules, or a combination of these formats, depending on the program.
Yes, participants who fulfill the course requirements and pass assessments will receive a certificate of completion, recognizing their proficiency in programmatic advertising.
The training curriculum typically covers topics such as programmatic buying and selling, audience targeting, ad fraud prevention, campaign optimization, data analytics, compliance regulations, and emerging trends in programmatic advertising.
Yes, the training emphasizes practical skills and techniques that are directly applicable to planning, executing, and optimizing programmatic advertising campaigns in real-world scenarios.
The duration of the training program can vary depending on the depth of the curriculum and the delivery format, but it typically ranges from several weeks to a few months.
Participants typically have access to instructors, course materials, and online resources during the training. Some programs also offer post-training support and networking opportunities to help participants stay updated with industry trends and connect with peers and experts in the field.
kandra digital
An agency that’s been built with the core purpose of delivering quality digital marketing in the era where Digital marketing services are just business rather than the value for the business, business owners and their resources/time.
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